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Recent news from Proforma Blog:

    Speaking Tips as Told by a High School Nerd

    May 24, 2018

    When I was in high school I was a total nerd. And I mean a really big nerd, for reference I was literally captain of the speech and debate team and I enjoyed waking up at 6:00 am every Saturday to compete in academic competitions. Yeah, I was that caliber of a nerd. But, despite...…

    Don’t Let Yourself Go

    May 22, 2018

    Coming into the corporate world is similar to dating. When you meet someone for a first date you dress your best, have a few interesting facts in your head ready to share and clean out your car. Soon you start dating exclusively, you go out on dates, surprise each other, and enjoy getting dressed up...…

    Premium Incentive Products Enhance Employee Performance

    May 17, 2018

    In tandem with fostering customer loyalty, a company must also cultivate employee loyalty through a culture that motivates and rewards staffers for superior performance. Such rewards and incentives can be in the form of promotional incentive products to deepen an employee’s commitment to the organization. While some might prefer to allocate their promotional products budget...…

    The Insanity of Vanity

    May 15, 2018

    We’ve all heard the definition of insanity: Repeating the same thing over and over again and expecting different results. May I ask if this describes your typical day? Repeating the same thing over and over again and getting the same results? I have had the opportunity to speak with thousands of distributors and reps in...…

    A Hot Take on Creative Problem-Solving

    May 10, 2018

    Like many of you I have a daily routine when I get to work every morning. After putting my laptop in the dock, turning it on and getting caught up on any urgent e-mails or voice mail messages that might have come in overnight, I usually like to accomplish one or two things before heading...…

    Leveraging the Power of Personality in Business: Part 2

    May 8, 2018

    In my previous blog, I discussed the basic principles of the DISC personality assessment. Implementing knowledge regarding the DISC personality assessment in everyday communication can help you learn a lot about an individual through their communication styles. Email is typically a challenging communication platform since we cannot see or hear the other person and the...…

    3 Facebook Marketing Strategies to Boost Your Online Presence

    May 3, 2018

    At the beginning of this year, Zuckerberg introduced a major shift to Facebook’s algorithm. In the past, Facebook’s algorithm favored relevant content so that users could find helpful articles. Today, the algorithm favors relevant content that is engaging and interactive so that Facebook users can create more meaningful social interactions. What does this mean for...…

    Make it Memorable!

    May 1, 2018

    Your direct mailer has been sent. Weeks of preparation led you to this moment. You wait anxiously for responses… …and they never come in. You put all your time and effort into it! You double checked your list, the art was branded and the message was on point. What happened?? Well, beyond popular belief, the...…

    You Can’t Lose Something…

    April 26, 2018

    Do you sometimes hesitate to ask for what you want? The truth is we all do. We hesitate to ask for the appointment. We hesitate to ask for the order. We hesitate to ask for referrals. We hesitate out of a fear of “loss.” A fear of hearing “no.” Here’s a bit of wisdom a...…

    Leading Golf Gear – Ideas for Your Next Hole in One Golf Outing

    April 24, 2018

    Golf is a quintessential way to establish and solidify business relationships, and this strategy-laden sport offers compelling marketing opportunities and there is even a National Golf Day to celebrate the nearly $70 billion industry according to WEAREGOLF. This year leading associations and industry partners will recognize National Golf Day on Wednesday, April 25 with a...…

    Turn Possibilities into Realities by Re-Committing to 2X18

    April 19, 2018

    Now that we are past the first quarter or the year, when those distant memories now known as New Year’s Resolutions have been put to rest by reality, those that truly want to blossom should take the time to take a hard, honest look in the mirror and realize that there will never be a...…

    Life Promoting and Sustaining Spring Promotions

    April 17, 2018

    You know that winter always turns to spring even if you are still under a few inches of snow and still have to bundle up when you venture outside. Despite all evidence to the contrary, the allure of spring is growing stronger with each passing day. Visions of Springtime Promotions Dance in My Head With...…